Spreading the word

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ABC Local radio – a greatly under-utilised resource?

by Stephen Whiteside

I was very excited when my collection of rhyming verse/bush poetry for children, The Billy That Died With Its Boots On and Other Australian Verse was published by Walker Books in May last year. Walker did a beautiful job of putting the book together, and I felt confident that it would do well.

However, I was a little disappointed with what I felt was a lack of publicity. I made my own efforts, and did manage to secure an interview on ABC Local radio in Melbourne (774) on a Monday afternoon during the school holidays, but that was about it.

Then, when the book won a Golden Gumleaf for Book of the Year at the Australian Bush Laureate Awards during the Tamworth Country Music Festival in January this year, I realised I had the ‘hook’ I needed. It was particularly gratifying – and of interest to the media – that a book for children had won an award that is ostensibly an award for books for adults.

I decided to target ABC Local radio once again and, again, my home town, Melbourne came through. I secured an interview with Libby Gorr on a Sunday morning. However, I had no success with the other capital cities.

It then occurred to me that my natural constituency, given that the book was ‘bush verse’, was probably rural and regional Australia. With this in mind, I began to approach some of the smaller ABC Local radio stations. I quickly struck gold.

As a general rule, responses fell into one of three categories.

  1. The presenter loved bush poetry, and pounced on the opportunity to interview. (This happened a couple of times.)
  1. The station had no interest in the book unless I was visiting their town, which I wasn’t. (This also happened quite a few times.)
  1. The station was interested in the book, but needed some local connection with the book to justify an interview. This also happened on quite a number of occasions, and was where the challenge began.

I secured a state-wide interview in Ballarat by explaining the history of my various ancestors in rural Victoria. I secured an interview in south west Queensland by discussing the influence of Banjo Paterson on my work. (Paterson wrote Waltzing Matilda in this part of Australia.) I secured a couple of interviews in South Australia by discussing the influence of CJ Dennis on my work. (Dennis was born in South Australia, and lived there as a child and young adult.) I have secured an interview in Albany, Western Australia, by explaining that there are poems about whales in the book. (We will do the interview as soon as the whales arrive!) I have also secured an interview in Tamworth, because that is where I won the award.

I should add that all of these interviews (13 now in total) have been conducted without my leaving Melbourne. A few have been live, but most were pre-recorded. Most have been conducted on my mobile phone. I attended the ABC Soutbank Studios for the interview with Libby Gorr.

Of particular interest was the Ballarat interview, where I was placed in a ‘Tardis’ in Southbank. These are highly sophisticated studios that allow the interviewee to sound as though they are in the same studio as the interviewer, even though they may be many miles away.

My favourite interviews have been with the smallest stations in far off corners of this huge continent. The interviewers tend to be more passionate, the interviews longer, and the questions more interesting.

Do any of these interviews sell books? I don’t know, and I probably never will. I cannot see how they could do any harm, however, and they are great fun. Of course, the number of people listening to these programmes is likely to be less than with the large metropolitan stations, but there is nothing to be done about that.

My own feeling is that these smaller rural and regional ABC Local radio stations are a highly valuable and probably greatly under-utilised resource for authors trying to sell their books.

Poem of the Day

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The Penguisaur

by Stephen Whiteside 

 

The penguisaur lived long ago, but only way down south.

It had long rows of ugly teeth arranged within its mouth.

It lived in crowds upon the ice, and swam for food each day,

And when it dived it threw behind a mighty spume of spray.

 

It waddled when it walked because its legs were short and stumpy.

It looked quite cute, but don’t be fooled. Its mood was often grumpy.

It liked to feed on killer whales, and humpback whales as well,

And wayward tortoises, because they have a crunchy shell.

 

It specially liked to guzzle blood that flowed from meat fresh killed,

And grew extremely angry if too much of it was spilled.

It opened wide its vicious teeth, and gave a mighty roar,

While blood formed clots upon the feathers of the penguisaur

 

Its snowy chest was fast defaced by blood and gore and guts.

Mark my word – it was a fearsome beast, no ifs or buts.

When chewing gobs of whale, a crazed look came into its eye.

Its feathers were ten metres long, yet still it couldn’t fly.

 

Half of it was dinosaur, and half was flightless bird,

But of it, in the text books, you will never read a word.

That’s because its fossiled forms are trapped beneath the ice,

And searching for such evidence is never very nice.

 

Maybe somewhere out among the broad Antarctic chill,

A penguisaur, snap frozen and intact, is lying still.

Perhaps one day a scientist will thaw its body out,

And it will grab him in its jaw, and shake him inside out!

 

 ©   Stephen Whiteside  

VIVA LA POETRY REVOLUTION!

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Today I have sent the following email to numerous children’s poets and poetry lovers:

‘Through the new blog site, Australian Children’s Poetry (which now has over 8,500 hits), I am trying to revitalise poetry in Australia, starting with poetry in schools. You might have read https://australianchildrenspoetry.com.au/articles/why-are-booksellers-afraid-of-childrens-poetry/ and the responses from poet Stephen Whiteside and myself, Di Bates.

Here’s a thought: if all of us with a love of and connection to Australian children’s poetry united, we might just put poetry and Australian children, teachers, publishers and booksellers on the same page. United, we can be a powerful force! We can bring poetry into schools and into bookshops. We can exert pressure on organisations such as the CBCA to fund prizes, competitions and/or otherwise promote poetry.

So, what I’m asking you today is for you to consider approaching school/s to offer to present a poetry reading. Have you done this before? Why not now? Then, send an article to me at dibates@outlook.com about your experience and the responses from children and teachers.

Your articles will be posted on the Australian Children’s Poetry blog site and then the CBCA and Australian children’s publishers will be notified that there is the beginning of a groundswell…

Am I being too optimistic? What do you think? Do you want to be part of the Poetry Revolution?’

Subsequent to sending this email, I’ve had an undertaking from our Children’s Laureate Jackie French that she would blog it on her website www.childrenslaureate.org.au and post it in her newsletter. (Thanks, wonderful Jackie!)

Poet and verse novelist Sherryl Clark wrote that she is undertaking a May Gibbs residency in Brisbane in May, part of which is presenting workshops in schools. Initially, when Sherryl suggested poetry workshops, the State Library thought that maybe there wouldn’t be enough interest and that she should offer story writing as well. Sherryl recently received a draft schedule and four of the five schools requested poetry!

You don’t have to be a poet to present a poetry reading! If you are keen to promote poetry in schools, find a half hours’ worth of poems (preferably Australian) that you think children would love to hear recited, and then contact your local school and offer to do a reading.

Become a part of the Australian children’s poetry revolution!